“London Calling” Again
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| London's Mayor Sadiq Khan in Manhattan |
More than a quarter of a century after the release of the
famous single by The Clash, London is calling again. But
this time the message arrives not from a punk band: “London is Open” for
business was announced by the recently-elected mayor of the British capital,
Sadiq Khan, who kicked off his international trade mission to North America in
a rainy New York City on Monday, September 19th.
Khan said that the goal of his mission is to strengthen
business ties between London and the United States as the two most innovative
tech and business hubs of the world.
The Deputy Mayor of London for Business, Rajesh Agrawal, presenting
the event referred to London and New York as sister cities during a panel
discussion at WeWork Headquarters in New York.
The mission is to get US tech and business companies to expand and establish
London as the base for European operations as well as for some of London’s
fastest growing companies to secure investment and explore export opportunities
into America.
According to a survey commissioned by London & Partners, the Mayor of
London’s promotional company, London was the number one destination for US tech
entrepreneurs who wanted to establish a European operation because of excellent
access to finance, a diverse talent pool, a favorable time zone, and a common
language. Mayor Khan said: “Our
great city has long been at the very forefront of financial services. When you
combine that with our new-found technological expertise, it creates an
unrivalled opportunity for companies looking to break into the European market.
Despite the country’s decision to leave the European Union, there is no doubt
that London will continue to be the booming and successful city it is today,
open to talent and creativity from across the world and a leading destination
for American business.” This initiative is protecting London’s leading role in
Europe post-Brexit.
Going back to the panel discussion, Sarah Wood, Co-founder
and Co-CEO of Unruly, which helps make
online video ads go viral mentioned that there are more female tech founders in
London than in Silicon Valley. Why is that? Kathryn Parsons, Co-founder and
Co-CEO of Decoded, which teaches people
to code in a day, said that London has a supportive environment, access to
investors, people are willing to help and then, pass it forward. Deputy Mayor
Agrawal emphasized that women represent 50% of the workforce in the tech space
in London. There is good education for children as well as 25 universities, all
of which are in the Top 50 in the world. Not to mention fashion for
fashionistas, culinary delights for foodies, museums, and concerts. Big urban
cities are not only friendly to women, but also have good business
infrastructures to help build and grow companies both small and large. Ms.
Parsons keenly advocated for women and girls to be digitally competent and have
increased confidence in order to lead and thrive. These two female
entrepreneurs equally employ men and women but are interested in empowering
women and girls.
London is the leading city for foreign direct investment
from the United States and the leading destination city for foreign direct
investment from New York City. There is synergy between these twin cities.
After the panel discussion, London’s Mayor Khan remarked to his New York
audience, “The best years are ahead of us. Thank you for being friends to
London.” Then, the Mayor and his delegation were off to ring the closing bell
at the New York Stock Exchange to further highlight opportunities for trade and
investment between London and the United States.
This article written by Laura Thompson was originally published by the Huffington Post. For more information about Laura Thompson, please visit: Laura Thompson Coaching
